Your website's health, demystified.
Foresight checks your real site: is it technically healthy, can AI actually understand it, and does AI recommend it when a customer asks. Then it tells you what's wrong and what to do next, in plain English.
No SEO expertise needed. No dashboard to decode. Built by William James Creative Digital, the same people who'll actually explain your results. Already a client? Sign in.
A website can pass one of these and fail another. That's not a contradiction, it's exactly why Foresight checks them separately.
This is what your website looks like to other people, not just to you: search engines, social platforms, visitors.
AI readiness tells you whether AI tools can understand your site. AI visibility tells you whether they actually do mention it, and those aren't the same thing.
On the Espresso plan, Foresight asks AI tools the kind of question a real customer would type, not "is my site indexed," but something closer to "who's a good [your trade] near me." Then it checks whether your business actually gets mentioned in the answer, and explains what happened.
Not a demo account. The same checks, run against williamjamescreative.co.uk, on the same Espresso plan we sell.
And yet, as the example above shows, we still don't come up when AI tools are asked "seo near me." A site can be completely healthy and fully AI-ready, and still not be the one AI recommends. That's exactly the gap Foresight is built to find, we're not hiding from our own results.
Foresight doesn't hand you homework and leave. Here's the loop.
Not every finding means something's broken. Foresight labels each one 🔧 Fix something genuinely wrong, or 💡 Opportunity nothing's broken, there's just more to gain — so you always know which is which before you act.
And then you're expected to figure out what any of it means. Foresight Advisor is the translation layer built into every check: we audit the real technical detail, then hand it back as plain English, no SEO or web-development knowledge required. What's wrong, why it matters, and what to do next. And if you'd rather someone else did it, WJCD can help.
Try our free Beans tier first, and if you need something more, Grounds or Espresso go further.
No jargon, no dashboards to decode, nothing to become an expert in — that's the whole point.
No — that's the entire point. Everything Foresight finds is explained in plain English: what's wrong, why it actually matters to your business, and what to do about it. No jargon, no dashboards full of numbers to decode.
You've got two options that don't involve becoming technical: click "Fix it for me" and WJCD does the work directly, or request a human review and talk to an actual person instead of a screen. Either way, you never have to touch code.
None, if you don't want it to. Checks run automatically on a schedule — you're not logging in to run reports or remembering to check anything. Most clients just glance at their dashboard occasionally, or act on an email when something needs attention.
No developer needed. Verifying your site is one DNS record (we walk you through exactly where to add it), and after that, everything else runs on its own.
An agency audit is a one-off snapshot that goes stale the moment you make a change. Foresight checks your site on an ongoing schedule and tells you the moment something actually shifts — and unlike a report you have to interpret yourself, WJCD is right there to actually fix what it finds.
Yes — it's a straightforward monthly plan with no fixed term. Manage or cancel your subscription any time from your billing settings.
AI readiness is whether AI tools can actually read and understand your site, structure, crawl access, that sort of thing. AI visibility is whether they actually mention or recommend you when someone asks a real question. A site can score 100% on AI readiness and still not come up, which is exactly why Foresight checks both rather than treating them as the same thing.
A few minutes to verify your domain, and you'll have a real, honest picture of where you stand.
Get your free health check